About SwingMatch

Our Team

Chris Otto

Chris Otto

CEO & Co-founder

A self-proclaimed scratch golfer (emphasis on "proclaimed"), Chris combines industry insight, design thinking, and just enough short game to keep things interesting. In addition to leading SwingMatch, Chris remains actively involved in instruction — giving lessons to stay connected to the golfer's perspective. Curious if he's got the swing to match the software? Check out his Golf Canada profile.

Nick Desanko

Nick Desanko

COO & Co-founder

Nick brings his engineering brain, entrepreneurial spirit, and a deeply committed relationship with his "lip pillows" to SwingMatch. With a background in customer service and project management, he's on a mission to make golf lessons easier to book than dinner reservations. He's also living proof that SwingMatch isn't just for pros. As a beginner golfer, Nick is currently on his own swing journey. Check out his progress (or lack thereof) Golf Canada Profile — he may not have a low handicap, but his pre-shot routine is elite.

Ildar Abdulin

Ildar Abdulin

CTO

20+ years in software development, from one-man show B2C to successfully acquired B2Bs. Responsible for making SwingMatch a reality.

Elizabeth Carr

Elizabeth Stewart

Edmonton Ambassador

2023 PGA of Canada and Alberta Apprentice Professional of the Year. Club Professional at Edmonton Petroleum Golf and Country Club. Former ACAC Golf Player of the Year.

Bryce Halverson

Bryce Halverson

Calgary Ambassador

2024 PGA Alberta Class "A" Professional of the year. SAIT Golf Team coach and President of PGA of Alberta Assistants' Board. 2020 PGA of Alberta Apprentice Professional of the Year. Club Professional at Carnmoney Golf Club with a Bachelor of Business Administration.

Our Mission

At SwingMatch, we believe great instructors deserve great tools.

Our mission is to help golf coaches save time, earn more, and do what they love — whether that's teaching, playing, or spending more time with the people who matter most. By simplifying lesson booking, student management, and communication, we give instructors the freedom to focus on their craft and their lives.

We're not just building better software — we're helping build better instructors, parents, partners, and friends.

Our Vision

We envision a world where golf instructors are empowered, supported, and thriving — on and off the course.

SwingMatch is building the go-to platform for golf instruction in Alberta and beyond — where every coach has the tools to grow their business, and every golfer can easily find the right fit for their learning journey.

We're creating a future where:

  • Instructors spend less time chasing bookings and more time doing what they love
  • Golfers of all skill levels have seamless access to great coaching
  • Running a coaching business feels as rewarding as helping someone pure their first 7-iron

With SwingMatch, growing the game starts with supporting the people who teach it.